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[Official] G-Shock Introduces Stylish Line Up of Transparent and Rose Gold Women’s Watches

DOVER, NEW JERSEY, February 7, 2020 — Today, Casio G-SHOCK(Opens the G-SHOCK website in new window)(Opens the website in new window) announces an all-new line-up of 90s-inspired women’s watches. The Transparent x Rose Gold series includes a range of timepieces from G-SHOCK’s popular GMAS110, GMAS120 and GMDS6900 models that feature transparent cases and resin bands, alongside eye-catching rose gold metallic accents.
The updated GMAS110SR-7A(Opens the GMAS110SR-7A website in new window)(Opens the website in new window)GMAS120SR-7A(Opens the GMAS120SR-7A website in new window)(Opens the website in new window) and GMDS6900SR-7(Opens the GMDS6900SR-7 website in new window)(Opens the website in new window) nod to the popular translucent styles seen throughout the 90s and resurging today. Each model in the series boasts its own unique look, with the GMAS watches arriving in circular cases with large side buttons, while the GMDS6900 boasts the classic “three-eye” G-SHOCK digital LCD display.
Combined with their all-translucent cases and bands, the model’s metallic accents help them stand out and act as the perfect accessory for both fashionable and casual looks throughout the seasons.
The updated GMDS6900SR-7(Opens the GMDS6900SR-7 website in new window)(Opens the website in new window) arrives with an EL Backlight for its LCD display, while the GMAS models boast and Auto LED Light, making the displays easy to read even in darker conditions. The models also come equipped with standard G-SHOCK(Opens the G-SHOCK website in new window)(Opens the website in new window) technology such as:

  • Shock Resistance
  • 200M Water Resistance
  • Stopwatch
  • Countdown Timer
  • Daily Alarms
  • 12/24 Hr Time Formats
  • Full Auto Calendar

The GMAS110SR-7A(Opens the GMAS110SR-7A website in new window)(Opens the website in new window) and GMAS120SR-7A(Opens the GMAS120SR-7A website in new window)(Opens the website in new window) will retail for $140 each, while the GMDS6900SR-7(Opens the GMDS6900SR-7 website in new window)(Opens the website in new window) will retail for $110. The timepieces will be available for purchase starting Mid-February at gshock.com, G-SHOCK Soho Store, and select G-SHOCK retailers including Macy’s.

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